Please note that KAB Marketing is no longer operating as a consulting and presentations company. The Blog "What's Branding Got to Do with it?" will continue to be published on a regular basis.

Ken Banks Biography

  • Ken Banks brings more than 30 years of retail marketing experience to his consulting and presentations business, where he specializes in helping companies to develop effective brand strategies.
  • A retail marketing executive with companies like PetSmart, Circuit City, Eckerd, and Procter & Gamble and advertising agencies like Doner and Fahlgren, Ken has also served on the advisory boards at both Texas A&M, University of Florida and Wayne State University. He has been an adjunct professor in graduate marketing studies at Schiller International University and University of Florida. He is a graduate of Wayne State University in Detroit and the Thuderbird Graduate School at Arizona State University.
  • Winner of numerous industry awards and author and contributor of several articles and books (Speak More (NSA) and Marketing Magic (Insight Publishing), Ken recently co-authored the book, BrainBranding – Activate the Brain ~ Stimulate Your Brand with Robyn Winters. He has also been honored with the American Advertising Federation’s Silver Medal award and by being inducted into the Retail Advertising Hall of Fame. A professional member of NSA since 1996, Ken has spoken at the NSA Winter Workshop and has written articles for SPEAKER magazine and co-authored with Robyn a chapter of NSA’s SPEAK MORE book published in 2012. The National Speakers Association (Central Florida) awarded its George Morrissey Lifetime Achievement Award to Ken in 2010.
  • Ken has been publishing his blog, WHAT’S BRANDING GOT TO DO WITH IT? for over 15 years providing insights on branding to marketing executives and speakers nationwide.